• It's all about design. No, it's about everything else.

    Communication, Communication Design


    I’M A READER of books, journals, and periodicals in many areas but in the last few years I think I’ve had my fill of design books. While looking at lists for our library I came across some very interesting subject headings including, 30 Delightful Graphic Design Books, Essential Book List for Graphic Designers, Top 10 Books on Design Creativity and Inspiration, Writing Books for Graphic Design Students, 25 Must-Read Books for Designers, Typographers, and Freelancers, List of Usability and Interface Design Books. Have you had enough yet? Just pondering numbers it looks like I need to read more than a thousand books. Conferences about design methodologies and technologies are also problematic. How many times is it necessary to sit through the same remixed presenation heard 5 years earlier? At least the change of geography incites me to wander streets, watch people, listen to music, or partake in a lively discussion at the coffee bar in the back of a bookstore. Oops, did I say bookstore. Yes I did. That’s because there is a myriad of books on culture, literature, mathematics, the sciences, languages and spiritual pursuits. To really understand design is to know about everything else. As a side note, here’s one of my favorite books by Victor Papanek, Design for the Real World.

  • Thank you very much for your advice! I followed it and had wonderful times reading Victor Papanek's "Design for the Real World". I downloaded it from torrent search http://bytesland.com It's worth reading indeed. I must confess I knew very little about Victor Papanek. I learned about him from you. Thanks once more for the share. He's right about design killing people. I've read novels where builders took shortcuts in their building materials and design to save time and money... and people were killed as a result. These were novels, but interesting, none the less. I read "Design for the Real World" first before studying industrial design. Then read bits of it every semester of study. Now, a professional, I was thrilled when I found the new edition. I’ve always thought the world needs to work more like Papanek proposes, and actually, I think now people are becoming a lot more aware of the issues raised here. Papanek’s predictions or ideals are happening: In ecology, social work, and ethics. I admire this author, and it’s all because of this book, to start with.

  • Daniella,

    Thanks for your response to my blog post. I apologize for this long delay in communication as I've been traveling for the last few months. Papanek wrote another timeless book you might be interested in.

    Here are the details: "The Green Imperative" http://www.amazon.com/Green-Imperative-Ecology-Ethics-Architecture/dp/0500278466

    Hope you enjoy this one as well.

    Best, Martin

  • It is a useful and interesting book.

    Amy from: http://www.mp4toaviconverter.org

  • I agree. There are a lot of design books out there. They have books on everything from webdesign, logo design, magazine printing, and postcard design. I am excited to look into the book, "The Green Imperative". It is always nice to have direction on what books are worth reading on design.

  • Design is everywhere. From the place we live and go, the way we dress up ourselves, in books we read, and almost all things in the earth needs to be designed. In fact a Millionaire Mind Seminar once explained the importance of designing our life.

  • I will look into "Millionaire Mind Seminar." A book I just finished is "Brand Sense" by Martin Lindstrum—a fantastic study that addresses the importance of using all of our senses in marketing and communications. Best, Martin

  • Claudia, I just finished "Brand Sense" by Martin Lindstrum—a fantastic study in sensory branding. As designers we tend to focus the the visual aspects of design. Our program at Rocky Mountain College of Art and Design is called, "Visual Communications." New questions surface when we start a project; what does a brand smell like, taste like, feel like and sound like? Best, Martin

  • The next time I read a blog, I hope that it doesnt disappoint me as much as this one. I mean, I know it was my choice to read, but I actually thought youd have something interesting to say All I hear is a bunch of whining about something that you could fix if you werent too busy looking for attention.

  • Nick, Thanks for your response. Your points are noted and I agree. However, my thoughts were not focused on our changing technology but really on the importance of expanding design education to include all that surrounds design. All of my design courses contain history, culture, technology, ethnography and the sciences. Designers of the future will be required to be literate in multiple disciplines. Best, Martin

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