• Michael, I think the boards are looking quite good - the right amount of text and a cohesive look to the images.

    In terms of content, I would like to see more of the user in the scenario. Do not just think about this in terms of what pages in a website someone encounters, but illustrate for us what motivates someone to use this product system, and what the outcome on a personal and economic/cultural level are.

    This is a big idea, but in order for it to be a successful one you need to think about it from many different levels - aesthetic, functional, historical, economic, aspirational, etc.

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