• A Family of Five

    Arts & Culture

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    Clean Up

    Formal

    • good size for soap
    • off-white ivory color represents cleanliness
    • landmine form informs user of product's intent

    Functional

    • used as any other soap, however has a deeper meaning to it

    Ethical

    • helps another country through its sale in other countries
    • such a simple daily activity everyone performs helping the benefit of another country

    Cost

    • probably the average price of a bar of soap
    • open to all consumers; universal target

    DROOG's 85 Lamps

    Formal

    • very simple
    • use of repitition

    Functional

    • used as a typical light or chandelier, but more for aesthetic purposes
    • depending on which type of bulb is used, may consume a lot of energy
    • also might produce a lot of heat depending on where it's used

    Ethical

    • the energy issue of how much would be consumed when being used
    • an unnecessary use of bulbs and wiring?

    Cost

    • probably targeted towards more of the designer crowd; not too cheap

    BMW's GINA Concept

    Formal

    • the fabric exterior gives the vehicle a very human aesthetic
    • brings a new life and image to the automobile

    Functional

    • can get slashed
    • doesn't feel like it would withstand as much as metals do in an accident
    • stain over time?

    Ethical

    • seems that it would take less energy to produce than metal exteriors would
    • could probably somehow reuse the old exteriors or recycle them into other products

    Cost

    • not in production yet, but being a new concept it may raise the price of an average BMW

    Motorola Sparrow

    Formal

    • very similar to the iPhone
    • sleek, simple, and clean
    • dark colors

    Functional

    • fits in the palm
    • universal for left/right handers
    • can easily fit in a pocket

    Ethical

    • adding to the e-waste that exists in the world today
    • changes the shopping experience and culture
    • necessary?

    Cost

    • expensive

    Bam Bam Baby

    Formal

    • very traditional form of the tricycle
    • sleek and clean
    • child-oriented

    Functional

    • operates like a regular tricycle
    • easily disassembled

    Ethical

    • made of bamboo and other recyclable materials
    • brings the younger generation into the sustainable mindset or prepares them for it

    Cost

    • probably a bit pricey
    • upper east side crowd

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