Many designers, including myself have been deeply moved to do better design by Bruce Mau's Incomplete Design Manifesto. He has pointedly chosen to label his manifesto "incomplete", as a sort of "call to arms" for designers and creative-doers to progress.
Social design represents this progression, or at least a branch of that progression. This post aims to pose back to the reader "is social design a category of design or is it a principle that should be a part of all design?" Similarly to the triple bottom-line of social entrepreneurs, is there bottom-line that all designers must adhere to or strive for?
In the spirit of Bruce Mau's Incomplete Design Manifesto, let's create the Incomplete Social Design Manifesto. Please respond to this post with one point that articulates your beliefs, motivations and strategies towards making design more socially rooted.