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Jennifer Leonard

San Francisco, CA, United States

Designer (Journalism)

Member since May 19, 2007

  • Cycling Bags


    In response to Tyvek: the new plastic bag, posted by Daniel Stillman,
    in the thread

    Dan, I like your Dr Seussian rhyme (not alliteration!) and Tyvekian dream. I too think it's essential to look beyond a Band-Aid solution ("use bio-plastic!") and consider even its repurcussions. Scary indeed. Most system-wide problems - broad, deep, persistent - need to be considered as whole journeys, from raw material acquisition, in the case of a product, through to "death." Keeping a bag made of Tyvek in a sustained cycle of use over time is an ideal scenario, and utterly possible. How might we motivate human behavioral change in this that bags (regardless of material) are kept, re-used and never thrown away?

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"Design is people." - Jane Jacobs

Contact Jennifer Leonard
Renegade Media

My Interests

  • Industrial Design
  • Environmental Design
  • Communication Design
  • Fashion Design
  • Audio/Visual Design