api – anonima petroli italiana S.p.A., Italian leading company in the oil and energy industry, is looking for graphic designers to be involved in the creation of the new layout of IP’s CartaMaxima, a fuel card devoted to Companies and Business fleets. CartaMaxima is not just a simple fuel card, but a world of services and benefits devoted to commercial vehicles users and company fleet drivers. A new value-in-use, that the card must tell through a brand new design.
Designers are asked to create the new layout of CartaMaxima, a layout able to express to its target market its new value-in-use and international positioning. api asks designers to develop n° 2 layout proposals:
- One of free invention in colours, mood and lettering.
- One that have to recall the current visual, using the same color coding and lettering.
PRIZES AND VISIBILITY
- 1° Prize: €1.500
As well as the cash prize, the winning proposal could become the OFFICIAL LAYOUT of IP’s CartaMaxima.
Find all the details and the official brief on Shicon.com
Contest ends on March the 13th 2012, 23.59 (Italian time).
