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Martin Mendelsberg

Denver, CO, United States

Designer (Graphic Design)

Member since August 12, 2009

  • Can you read this on your mobile device?

    Well-being, Industrial Design


    MOBILE DEVISES ARE DANGEROUS for people who like to read. I’m now using one of these marvels of 21st century technology and I’m finding it very difficult to read electronic text only a few pixels high. Sure, it’s possible to increase the size of these miniature images but then you spend more time scrolling up and down and back and forth. Of course wrestling with the pages of very large Sunday newspapers back in the 20th century was also a challenge but at least I never struggled with reading all of the sections and inserts. (Someone just reminded me that newspapers are still with us.) How will constant miniaturized reading on mobile devices affect our children? It’s too late for me I’m already suffering. Where is the research? Google is flooded with the latest mobile device technology but there is little to be found on the web. Mike Masnick’s blog post dated May 2, 2006 Mobile Devices Destroying Our Eyesight is worth reading in larger print.

  • Reading is Believing

    Education, Communication Design


    WE DO KNOW READING is not always believing but knowing how to read empowers the individual to make critical decisions, change behaviors and inspire the imagination. With a population that is becoming increasingly illiterate, symbols, signs and other forms of visual communication are meaningless. The arts address metaphor, analogy, simile, irony and wit but these offer no context for those who cannot read. Reading helps in mental development and is known to stimulate the muscles of the eyes. Reading is an activity that involves greater levels of concentration and adds to the conversational skills of the reader. It is an indulgence that enhances the knowledge acquired, consistently. The act of training young children to read is a celebratory experience, sensitive parents who interact with their children transform reading into an emotional and intellectual experience. Reading is a constructive act, John Berger said, When we read a story, we inhabit it. The covers of the book are like a roof and four walls. What is to happen next will take place within the four walls of the story. And this is possible because the story’s voice makes everything its own. National Institute for Literacy

  • It's all about design. No, it's about everything else.

    Communication, Communication Design


    I’M A READER of books, journals, and periodicals in many areas but in the last few years I think I’ve had my fill of design books. While looking at lists for our library I came across some very interesting subject headings including, 30 Delightful Graphic Design Books, Essential Book List for Graphic Designers, Top 10 Books on Design Creativity and Inspiration, Writing Books for Graphic Design Students, 25 Must-Read Books for Designers, Typographers, and Freelancers, List of Usability and Interface Design Books. Have you had enough yet? Just pondering numbers it looks like I need to read more than a thousand books. Conferences about design methodologies and technologies are also problematic. How many times is it necessary to sit through the same remixed presenation heard 5 years earlier? At least the change of geography incites me to wander streets, watch people, listen to music, or partake in a lively discussion at the coffee bar in the back of a bookstore. Oops, did I say bookstore. Yes I did. That’s because there is a myriad of books on culture, literature, mathematics, the sciences, languages and spiritual pursuits. To really understand design is to know about everything else. As a side note, here’s one of my favorite books by Victor Papanek, Design for the Real World.

  • Hierarchy and Community

    Community, Communication Design


    HIERARCHY AND COMMUNITY is a set of posters questioning relationships between hierarchical structures in businesses, organizations and educational institutions. Most of us are more comfortable and productive in settings that nurture individual voices, talents and skills. Healthy organizations understand and acknowledge that good ideas come from anyone within the company. In academic settings the same is true, vibrant classrooms exhibit intense interaction between teachers and students. Of course easier said than done. Experience teaches me that productive learning environments empower student-centered teams engaged with problems that directly impact their later professional practice. Best business practices also nurture and empower problem-solving teams. Notice the posters above, hierarchy is the dominating idea even the sound of the word is angular and interrupted. Once a community is destroyed due to economic, political, or personality conflicts any rebuilding process is almost impossible. The puppets on the right have been propped up but look far more distressed. The lesson here, work everyday to preserve a sense of well-being and community no matter where you are. Seth Godin’s book, Tribes is a small jewel illuninating leadership and healthy communities.


It's all about design. "No, it's all about everything else."

Contact Martin Mendelsberg
Graphic Issues

My Interests

  • Industrial Design
  • Environmental Design
  • Communication Design
  • Fashion Design
  • Audio/Visual Design