Mission: My mission is to create the toy which provides opportunity for parent to spend time with children. The goal of the product is to educate parents that when to give the children freedom, in order to have their own experience building their own personality.
NFP: Gymboree play & Music school In New York.
Happy Cambridge kindergarten school In Taiwan
Target: I will focus on middle class in Taiwan
Age group: 5 to 7 years old children . Because from 5 to 7 years old children who like to do self-centered play , object play,and social play. It is great period to provide the toys for them play in order to build their own experience.
Marketing: I focus on Taiwan middle class customer.
Evaluation/Prototype Testing: I will text the toy in My NFP in New York and in Taiwan