Design 21: Social Design Network

( MARA ) ANG CHONG LAI 's BIO

OBJECTIVE

The Dawning of Hope Begins at the Hour of Dusk.

Dusk, To Dream the Big Idea and Challenge Imagination.

EXCITEMENT

Photography, Finalist, "EGO", 2007 Photography Anthology, Photography Laureates, 2007

Viral Video, Shortlisted, McCann-Erickson Coke Zero Viral Video Pitch! September, 2007.

Multi-disciplinary, Featured in Wacom Pro Corner, March 2007.

Graphic Design, Selected for publication,Vormator : The Elements of Design, February 2007.

Poster Design, Qualifiers' Award, Shanghai International Poster Competition for 2010 World Expo, China, January 2007.

Viral Video, Participated, Yahoo! Big Idea Chair, Purple Chair, January, 2007.

Illustration, Shortlisted for Exhibition,Noise Festival, United Kingdom, October 2006.

Graphic Design, Selected for Print, Back 2 Old School Design Book, Ireland, September 2006.

Advertising, Selected for Talentpool Spotlight, D&AD, British Design and Art Direction, May-June 2006.

Digital Art Merit Award, Comgraph 2006, The 6th Asia Pacific Digital Art and Animation Competition, May-June 2006.

Fine Art, Finalist, Watercolor on paper, Art Not Oil 2006, London, U.K., May 2006.

Logo Design, Shortlisted for Exhibition, Identita / Identity : International Fax Mail Art Design Event, The 22 International Biennale of Graphic Design, Czech Fund of Arts Foundation, City of Brno, Ministry of Culture of the Czech Republic, May-June 2006.

Talentpool, D&AD, British Design and Art Direction, February 2006.

Participated, Motion, Getty Images, The Next Big Idea, November, 2006.

Typography Animation, Selected for Exhibition, Singapore Art Show 2005, September 2005.

Short Film and Prints, Selected for Exhibition, The Arts House, HYPE gallery, July 2005.

Digital Art Merit Award, Comgraph 2005, The 6th Asia Pacific Digital Art and Animation Competition, June 2005.

Poster Design, Shortlisted for Exhibition, SIBAC Poster Design Contest, Switzerland, February 2005.

Digital Art, Finalist Prize Award, Still Images, Asia Digital Art Awards, Fukuoka, Japan, August 2004.

Photography, Finalist, 11 Internet International Art / Photo Contest, Japan, June 2004.

Chinese Calligraphy, Gold, Secondary School, Singapore, 1989.

Chinese Calligraphy, Gold, Primary School, Singapore, 1986.

EDUCATION

Honours in Communication Studies, Creative Writing, Curtin University of Technology, 2001-2002.

Bachelor of Arts in Sociology, National University of Singapore, 1997-2000.

Diploma in Graphic Art and Multimedia Design, Perth Commercial College, 2002-2003.

A-Levels: Economics (A), Literature (C), History (C), General Studies (B), Chinese (A), Saint Andrew Junior College, 1994-1995.

GCE-O: Four (A) grades, four (B) grades, and one (C) grade, Saint Andrew Secondary School, 1989-1993.

EXPERIENCE

Freelance Creative ( Alchemy, Draft FCB, TBWA, earliest to latest ), Conceptualize, Mocks, Execution for Print, Web, TVC.

Art Director (Rage Pictures, 2007-Ongoing), Conceptualize, Mood Board, Treatment for Short Film "Missing Girls" for Cannes Film Festival.

Art Director (XM Asia Pacific, 2006-2007), Conceptualize, Key mock-ups, Usability and Presentation for "Nokia" account.

IT Trainer (Relinet. 2006-2006), Conducting lessons on Animation, Web and Multimedia.

Art Director (Kraftig Advertising, 2005-2006), Conceptualize Scheme, Layout, Execution and Servicing for "Subaru" account.

Copywriter (Mediaroom Advertising Agency, 2005), Conceptualize, Writing, Presentation, Proof-reading and Servicing for "Giant" accounts.

Self-employed (Z-gen Design, 2004-2005), Freelance, Generate contacts, Meeting clients, Take brief, Production, Do-everything-yourself.

Designer / Senior Designer (Schang Design Studio, 2003- 2004), Web, Design, Print.

Freelance Writer (1999-2005), Direct Mailer, Brochures, Annual Report.

Hobby Store Manager (Ryper Hobbies, Australia, 2002), Trend-spotting, Stock-buying, Public relation, Planning events.

Silkscreen Printer (A1 Signcraft, 2000). To understand Warhol.

Signaller (Singapore Armed Forces, 1995-1997). Provide communications for Alpha company of 35 Singapore Combat Engineers.

EXPERTISE

Macintosh OS X .................. .. Windows XP 2000

Flash MX................................ Adobe Photoshop 7.0

Freehand MX....................... ...Storyboard

Dreamweaver MX............ ... ....Illustration

Fireworks MX................ .... ... 2D Animation

Swift 3D .............................. ..Blender 3D

Interactive ...............................Typography

Scriptwriting ............................Actionscripting

Tessellation .......................... .Ambigrams

Copywriting.................... ....... .Art Direction

EXTRAS

Driving licences for Motorcycles, Motor Cars and Motor Tractors.

LANGUAGE

Able to speak and write in fluent English and Mandarin.

SPORTS

Football for Spanish Club of Western Australia (2001-2002).

Rugby for Saint Andrew Secondary School team (1990), Raffles Junior College team (1993-1994), Saint Andrew Junior College team (1994), 35 Singapore Combat Engineers and Army SAFSA team (1995-1996).

CHARACTER REFEREES

Mikael Teo, Creative Head, XM Asia Mobile: +65.98166513

Edwin Rozalles, Analytics, XM Asia Mobile: +65.97477946

Jeremy Wong, Photographer, Nemesis Studio Mobile: +65.97623306

The Past is but a Shadow of My Yesterday.

What’s Important is Our Challenges We Face for Our Common Today.

(Mara) Ang Chong Lai

Phone number:

+65. 96957444 (Mobile)

+65. 62844325 (Home)

Email: chonglai@gmail.com