If you are looking for a great way to promote your business to a targeted audience then you may want to consider email marketing. In order to get people to sign up to your mailing list you will need to set up a form on your website. This is something that your web designer will be able to do for you if you do not know how to do it yourself. Once your form has been set up, people that are interested in hearing more about your products and offers can sign up to your mailing list. It is important to create an email marketing plan to ensure that you are sending regular emails out to potential customers at the optimum times. Although you want to send out frequent emails to drum up interest, you do not want to bombard their inboxes as this will simply result in them unsubscribing.
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