WomenWeave is an organization dedicated to empowering and improving the lives of women who weave in rural India. Its goal is to make handloom a profitable, fulfilling and sustainable income-earning activity for women. Moving towards this objective, WomenWeave follows a holistic approach towards the weavers it works with. Alongside design, skill-enhancement and marketing interventions, WomenWeave also undertakes health, education and childcare initiatives. Overall, the idea is to have happy, healthy and empowered women who make a constructive contribution to their families and to society. WomenWeave is a registered Charitable Trust, supporting the role of women in handloom weaving since 2002. Headquartered in Mumbai, it has a field office in Maheshwar, Khargone district of Madhya Pradesh.
Women Weave have initiated a number of innovative programs, such as the Teen Quila Synergy Weaving Collection.This one-of-a-kind venture undertaken by Women Weave, merged three weaving centers of Kota, Chanderi and Maheshwar. These centers for the very first time wove in a synergy to create an exclusive collection of Sarees, Dupattas and Dress Materials. The entire concept was developed keeping in mind the changing requirements of the modern consumers who are more experimental and don’t want to stick to just one craft.
With Synergy weaving one could wear a Chanderi Kurti with a Kota or Maheshwari dupattas or vice versa. The colors and designs of the three centers were combined to present a single collection. Ms. Chelna Desai designed the collection.
Text from Women Weave.
