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  • Can Coca Cola Save Children's Lives?

    Aid, Communication Design

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    David Wilcox reported this week about an inspiring initiative founded by Simon Berry:

    Twenty years ago Simon Berry was a development worker in North Zambia, conscious that while he could buy a bottle of Coke anywhere, children were dying through inadequate distribution of simple medical treatments. In many cases they simply needed rehydration salts. Wouldn't it be possible to reach an agreement by which Coca Cola used a small part of its superior distribution capacity to get the medicine to children?

    Simon explains: "The idea came to me - but I had no mechanism for sharing it with people. At least, I did have mechanisms, but they were one to one mechanisms, and the thing never got any traction. But now, with the whole Web 2.0 thing, one person can have an idea, and gather other people around that idea, very, very easily."

    Simon has done just that. Starting with a blog post, and then a Facebook group, Simon has been interviewed on BBC radio, and attracted the support of New Seekers' Eve Graham. The New Seekers original song 'I'd Like To Teach The World To Sing' was adopted by Coke. Coca Cola were at first unresponsive, however have now said they would be happy to talk to Simon.

    David Wilcox interviewed Simon Berry this week at 2gether08, a two-day festival exploring how social media and digital technologies can tackle social problems. Simon continues to document the projects developments on his blog and urges us to join the Facebook Group and come up with other ...

  • Happy Independence Day

    Communication

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    Greetings and best wishes to all americans on this day... Please visit me at http://tiganaart.blogspot.com and http://tiganatoons.blogspot.com

  • Blue bird

    Poverty

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    الحرية هي الخطوة الاولي للديمقراطية هي الخطوة الاولي لمكافحة الفقر والتخلف ونحن دول العالم الثالث نحتاج الي هواء نقي وفضاء واسع من الحرية

  • Mantownhuman2_132_

    ManTownHuman - "More progressive than First Things First".

    Last night saw the launch of the radical architecture manifesto ManTowNHuman. In the words of Nico Macdonald, it's "[...] more progressive than First Things First."

    Founded by The Future Cities Project Director, Austin Williams, the ManTowNHuman Manifesto was co-written by Alastair Donald, Richard J Williams, Karl Sharro, Alan Farlie and Debby Kuypers.

    Toward a New Humanism in Architecture:

    • The time has come to re-think architecture.
    • The time has come to re-imagine the city.
    • The time has to re-engage with society.
    • The time has come to break free from building identity, community, and stability... and get on with building.
    • The time has come to challenge 'what is permitted', with 'what could be'.
    • The time has come to break free of the architecture of limits.
    • The time has come to prioritise the human and downplay - and exploit - the so-called natural world.

    Austin Williams' opinion on The Future Cities Project website states, "Sustainability is killing creativity" ...really!!? As an advocate of creativity and sustainable design, I feel this is a debatable argument. How can architecture and building be as imaginative as it is (required to be) ecologically sound? Saddened to have missed the launch event last night.

    ...
  • Alzheimer100

    Well-being, Communication Design

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    Using design to improve the daily lives of people living with Dementia, Alzheimer100 is a collaborative initiative founded in 2007, by Design of the Times 07 (Dott07), The Alzheimer's Society and thinkpublic.

    In 2007, thinkpublic worked with North East of England branches of The Alzheimer's Society to investigate new methods for improving the everyday lives of people with dementia, carers and service providers.

    In order to gain first hand insights of living with dementia, the preliminary stage of the project saw thinkpublic meet people with dementia, carers and service providers across North East England. The emergent insights and ideas fed directly into the design and facilitation of co-design workshops, and were later documented into an emotional 18minute documentary film. The investigative and co-design process resulted in a number of recommendations for improvement, including a Dementia Signposting Service, Mentoring Programme and the design of a safe "Wandering Garden".

    Thinkpublic's recommendations have since informed the National Dementia Strategy launched in June 2008. Thinkpublic continues to work with The Alzheimer's Society on developing the Dementia Signposting Service, which aims to result in a national information and signposting service.

    In recognition of the projects' success and innovative use of design thinking, Alzheimer100 was highly commended by The Journal at the Dott07 awards (People's Voice Award) and further exhibited at the Dott07 Fe...

  • Rotor House

    Community, Industrial Design

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    As a fan of small footprints, I love Luigi Colani's Rotor House. Though still in beta form, the 6 x 6 meter home maximizes living space with the virtual lazy susan that turns the kitchen, bedroom and bath.

  • My Blog

    Education, Industrial Design

    To check out my blog, please visit: http://imassami.blogspot.com/

  • TITO - mascot for a recycling oil food company - 2007

    Communication, Environmental Design

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    TITO, is the mascot for a recycling oil food company. Created in 2007, this character body shape is based in the representation of an oil drop . His eyes format, proportion, and his texture were developed based in the knowledge in the oral stage, of the developing stages described by freud.

    The comercial target for this mascot, is in the 0-18 months, and also throught to the next stage, until the 3 years old.

    The idea is creating a connection between the child and this toy. Not because of the conscience of the children, but essentially because of their unconscious, linked to this object.

    However, their parents will project their babies image into the TITO´s friendly,and fragil shape. And will be greatful for all the things that make their children happy, healthy, and mostly: silent, like when they play with a toy for their ages.

    With this emotional linking, TITO has an operating role in their changing, or at least becoming conscience about their ecologic behavior - specially in the recycling oil food matters.

    Look us in the future and learn more about these kind of mascots, and their campaigns.

  • TITO - mascot of a recycling oil food company - 2007

    Communication, Environmental Design

    Tito_177_

    TITO, is the mascot for a recycling oil food company. Created in 2007, this character body shape is based in the representation of an oil drop . His eyes format, proportion, and his texture were developed based in the knowledge in the oral stage, of the developing stages described by freud.

    The comercial target for this mascot, is in the 0-18 months, and also throught to the next stage, until the 3 years old.

    The idea it´s creating an conection between the child and this toy. Not because of the conscience of the children, but essencially because of their incoscience, linked to this object.

    However, their parents will project their babies image into the TITO´s friendly,and fragil shape. And will be greatful for all the things that make their children happy, healthy, and mostly: silent, like when they play with a toy for their ages.

    With this emotional link, TITO has an operating role in their changing, or at least becoming conscience about their ecologic behavior - specially in the recycling oil food matters.

    Look us in the future and learn more about these kind of mascots, and their campaigns.

  • Typo-bag_132_

    Check out our eco-bag!

    Featured in the DECOB exhibit that opened in Toronto last night at Keep Six Contemporary Gallery.

    Hand Made Eco Bag Show – Eco-Bag / Eco-Life runs from June 26 - July 6, 2008

    Artists from around the world were invited to participate in this exhibition and asked to use cloth bags as a canvas to express their thoughts about global environmental issues. The hand-made eco-bag, Decorated Eco-Bag (aka DECOB) will be shown to international audiences in an effort to raise awareness of environmental issues and as a call to take active initiatives.

    Great idea, and some super fine bag designs came out of this! The show will be doing some international touring, be sure to check it out if it reaches your city. This exhibit will travel to the following cities: Tokyo, Osaka, Hong Kong, London and New York

    All original works will be for sale.

    Also available limited edition print bags by artist Jade Rude,
    typotherapy + design and Keep Six

    Keep Six Contemporary 938 Bathurst Street, Toronto, Canada www.keep6c.com www.typotherapy.com

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