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  • 10 past 10 ???

    Communication, Communication Design

    Clock_432_

    l've noticed, since long time ago, in almost all advertise of watches or clocks, the lines show 10 past 10. l never found out what does this "sign" means and why is it used like this!??!!! Many people jump to say explanations like: because it is beautifull, because it looks symetrical, because being up it means optimism...well...ok. But still there is no certain argument of why is 10 past 10 and not something else which can be easily characterized in the same way?! l was allways tending to push their immagination more far by giving explanations on a funny tone like...well, l consider this 10 past 10 lines are looking like the first train wheel that lead us the idea of movement as time never stop, but also related with the big time of industrial and communication progress which modified the time perception in a way or another...lol. Come on, l bet lm not right with it as well as the others are not exhaustive with their "silly" explanations... So the question still remains open: Why do clocks show 10 past 10??? Anyone can respond it? Thanx. l apreciate!

  • The 10 past 10 is actually a 'tick' sign recognized universally, meaning PASS. Each clock or watch has to go through a QC test. The first guy in the assembly line will put the battery in and check to see if the clock/watch is functioning. If it does, he will remove the battery and adjust it to 10 past 10, showing that it's passed. Those malfunction ones will be simply set to other times. The next guy in the line will pack only those clocks/watches showing 10 past 10.

    How do you rate my explanation?

    I was given this 10/10 puzzle by a friend of mine from India about 12 years ago. I gave him my explanation within 5 minutes right on the spot. Another friend of mine said I'm knowledgeable, outspoken, and quick-thinking.

  • I have noticed this trend as well, of setting clocks to 10:10, and I looked into it. From Google Answer:

    ""Q: WHEN YOU SEE AN AD WITH A CLOCK IN IT THE HANDS ARE ALWAYS POSITIONED AT 10:10?

    A: WE CALLED TIMEX FOR YOUR ANSWER AND IT SAYS THE HANDS ON A CLOCK ARE PLACED AT TEN-TEN BECAUSE IT'S A CREATIVE STANDARD INDUSTRY.

    TIMEX SAYS THE HANDS ON TIMEPIECES ARE PLACED AT TEN-TEN SO THE COMPANY LOGO ON THE FACE WILL BE FRAMED AND NOT BLOCKED BY THE HANDS. TIMEX SAYS THE INDUSTRY STANDARD USED TO BE EIGHT-TWENTY BUT THAT LOOKED TOO MUCH LIKE A FROWN AND CREATED AN UNHAPPY LOOK.

    TIMEX SAYS IN ITS ADS, THE CLOCK HANDS ARE PLACED AT TEN-NINE AND THIRTY SIX SECONDS, EXACTLY."

    This seems to be a common explanation, and one that makes sense based on the knowledge that a company always wants to be recognized for its products!

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