Two weeks ago I was in a restaurant and the waitress asked if I wanted "sparkling or still water?" I responded "still" and she brought a bottle that originated in Italy. In Italy! I guess she wasn't aware of the amount of energy it takes to bottle & transport that water to my dinner table.
Maybe, thanks to a NYC ad campaign the restaurant will wise up and give me good old tap water instead.
I've noticed that some Barnes & Nobles are now offering free pitchers of water in the cafe, though they give you plastic cups to drink them in, which people inevitably throw away after one swig, but this is a step in the right direction.
(photo credit: Nassio.com/empty and SF)