Today more the ever it seems even harder to get 5 minutes to just lean back in your chair and give you self some time for free, creative thought. It today’s fast paced agency, or freelance world we’re constantly given creative briefs and expected to squeeze out award winning creative concepts in a matter of hours. You know what? It doesn’t always happen that way.
That being said we’ve all been given that brief, and sometime between the boardroom table and our drawing table we’re struck by creative genius. Unfortunately, that’s not the majority of the time. The inspiration for a new job can sometime take time, not always a lot, but more often then not, the stress of deadlines can sometimes paralyze us from our most creative work.
Here are some tips I’ve collected over the years to help me in the tough times:
- Stop fighting. Allow yourself to BE inspired.
- Imagine yourself floating, watching yourself from above.
- Listen to music, or listen to complete silence.
- Sketch and brainstorm with reckless abandon
- Don’t afraid to be bold.
- Think of something you’ve never tried and DO it.
- Think of something you love and remember why you love it.
- Think of the opposite.
- Take a break. No really, I mean it. Take a walk, watch a movie, phone a friend…
- Don’t be afraid to fail or to be criticized.
- What is the benefit of the benefit (Thanks Rod)
- Look back at your first idea. It’s probably the right one.
- Try to get back to what you enjoy about your art.
There are thousands to choose from I’m sure, but whenever I get stuck one them is sure to do the trick.