Start your own group! All DESIGN 21 members have the ability to create organizations.

Create A Group
Socially Conscious Graphic Design

Socially Conscious Graphic Design

Communication, Arts & Culture, Environment

326 Supporters

  • START Designing Human Rights

    Peace, Communication Design


    A global campaign to raise awareness of the 60th anniversary of the Universal Declaration of Human Rights launched this week, with an identity and design strategy by Start Creative.

    The campaign, entitled Every Human Has Rights, aims to pull together the efforts of a number of partner organisations including Amnesty International, Unicef, Action Aid and Save the Children.

    Design Week reported: Start creative director Jonathan Cummings explains that one of the key aims of the campaign, which will run for a year, is to gather a billion signatures, as a show of support for human rights, particularly in areas of the world where governments have a poor track record on human rights issues. Appointed to the project two months ago without a pitch, Start worked closely with Robert Campbell, creative director of supporting charity Virgin Unite. Start created the branding for the campaign, a website, and a brand tool kit that can be used by partner organisations in the campaign.

    The campaign identity puts the emphasis on the main subject, human rights, and is hand-cut and screened printed, with typography by illustrator Rose Stallard.

    The campaign is the brainchild of a group of global leaders, including Archbishop Desmond Tutu, Nelson Mandela, Graca Machel and former Irish president and United Nations high commissioner for human rights Mary Robinson, who came together earlier this year to form The Elders, with the common purpose of raising awareness of global human rights.


Leave a Response

Fields marked * are required

No file selected (must be a .jpg, .png or .gif image file)

Once published, you will have 15 minutes to edit this response.


Whenever I draw a circle, I immediately want to step out of it. Buckminster Fuller

Join This Group

Socially Conscious Graphic Design

Contact Socially Conscious Graphic Design

Moderator: Kate Andrews