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peterfarker11

peterfarker11

Communication, Environment

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  • For an engineering design firm to make a mark online, it’s first and foremost tool to use to reach the millions out there who have not heard of it is through an attractive and interesting website. Not to mention a completely appealing and engaging one.

    The way it appears now, the website still needs a lot of work. As in A LOT! First of all, not a single photo is up to show in a split second what the text is talking about. Secondly, minimalism can be restful and pleasing; but in trying to gain readers to stay online, one must not only use photos, animation, color variety but even the counter-intuitive use of negative space. Too much white space with only a small splattering of black-and-white text can be deadening. It may bring out a certain effect; but not when the font is too small against the wilderness of snow.

    Another point is that, engineers in general, are well-known as soft-spoken, tacit, uncluttered and even self-deprecating. Those who have been through years of engineering schooling rarely see flamboyance in appearance and character among the lot. Hence, the appearance of Cruse’s website plays tribute to this reputation among engineers. But there is nothing wrong with trying to be different from what you have portrayed yourself to be in life as well as in business.

    Cyberspace networking dynamics, however, requires basic visibility standards which require the use of such things already mentioned here. One cannot be a singer without the essential desire to perf...

  • Google_browser_study_177_

    Source

    We’re sure when browsing the internet, many of you guys have probably come across an security warning page in your browser, informing you that the page you’re about to visit could install malware onto your computer. It’s a pretty obvious warning and we’re sure no one likes having malware installed, but how many of us actually pay heed to those security pages? Well in a recent study conducted called Alice in Warningland: A Large-Scale Field Study of Browser Security Warning Effectiveness, it has been found that when compared to Mozilla Firefox users, Google Chrome users are more likely to proceed to said website in spite of being warned that it could be dangerous for their computer, and the tables above are an example of some of the numbers they collected.

    The study also found that when it comes to early versions of software, like betas, developers release, or nightlies, the numbers were actually a lot higher with Chrome users averaging around 70% in clickthrough rates. It is not clear why Chrome users are so “daring”, but one of the authors in the study believed that false positives are one of the reasons, plus it could also be attributed to differing levels of competence. “Warning fatigue” is also one of the reasons the author attributed to Chrome users ignoring security warnings more than Firefox users, but what do you guys make of this study? Are you a Chrome user who goes ahead and views the website despite having received a warning about potential ...

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Moderator: Peter Farker