The eight lines represent the 8 UN Millenium Development Goals, projected onto a screen and beyond it into future. (Achieve its goals and beyond it).
The icon represents :
- a filmmakers view finder, with the light entering it and being captured and documented.
-the festival / organization as it collects (wrap around) its submissions and selected films from different places and cultures.
-a window opened to opportunity, optimism, education and truth.
The design convey the seriousness of the festival and topic of the films. But with a colourful, creative, honest and positive approach.
The colours were chosen according to the color spectrum, the colour of the UN and purple from MCA-I.
The fonts used are Swiss 721 Bold Rounded, and AG Book