This logo is a simply a square meant to represent an open window. It’s trying to convey the idea that the documentary films screened at the festival are like windows for one to understand the various global humanitarian and human rights issues that affect the lives of people. It’s a square, which is same from all the sides, to show an unbiased and fair view of these issues. Different colours could be used for the logo, maybe, to represent the different that Millennium goals that a film is related to. But as the logo is simple it can be used across media in a single colour too.