In a world where make-believe is quickly going the way of the dodo, a new toy is ready to bring relief to the creativity-starved child. Fridge Box is a four-panel playset that inspires imaginative play by providing a "blank canvas" for children's daydreams. Upright, it can be a grocery store, dressing room, or lemonade stand. Lay Fridge Box on its side and attach its support panels and it's ready to become a spaceship, pirate galleon, or jet fighter. The only limit to adventures are the reaches of a child's imagination.