Handricraft is the traditional method, which interweave us with nature and simple aspects of life. Since linking and interweaving is the key to hand crafting techniques. I have choosen to induce this basic element in my logo. The colors that I have used are green,pink and gold signifying joy,tradition and wealth. It also gives a festive mood to the logo and celebrates the art. The strips extend to each of the ends, showing continuity and sustainability. The negative form depicts a bulb equivalent to an idea. Hence, justifying the whole idea of having an innovative technique in hand crafting ensuring continuity and sustainability. The font used is quite traditional and brown gives an earthy look.