Mark of Dreams: UNESCO's DREAM Center logo competition

Competition Details


by Andrew Wee

The proposed DREAM Center logo is a doodle that alludes to the movements and gestural qualities of the arts. A doodle is also a fitting symbol for an arts education program for children. On another level, it faintly recalls “brain waves” during a dream.

Being visually clean, the logo is relatively easy to replicate – it can be rendered in any hue (or in metal or wood signage) without losing its distinctiveness and legibility.