Mark of Dreams: UNESCO's DREAM Center logo competition

Competition Details
Dream_color_550x550_

Dream Center Logo

by ork
Co-authors:

When designing a logo for the dream center the first thing that came to my mind was that it had to be fun but also simple. So my process of design from the beginning to the end was on this ideology. I used a readable, simple but also a modern font to attract attention. I supported the font with a very common form, a smiley face. However the smiley face isn’t just placed there for decoration. The font and the form work together and it form an eye pleasing logo. The C and the D represent the eye and with the help of a mouth a face is formed, I used red color for the face to make it more attractive and to be more eye catching. However the face form doesn’t overcome the dream center, they work together in a harmony. I tilted the logo 45 degrees to make the face more readable and to add some dynamism to the logo. Overall, I think I have achieved my goal and formed a simple, readable and a fun logo.