My concept behind is Minimalism which describes graphic that stripped down to its most fundamental features. There are 4 circles in the graphic. They are linking each and another. First three circles represent different element of the basics for the festival. First, Curiosity as the main feature. Second, Dialogues. Third, Listening. Then come to the Fourth circle, it represents the practical possibilities of development in safeguarding the cultural heritage, which is the main purpose of the festival. The activities that will be held over the festivals are to promote culture as contributor for respect towards humans and our environments. So we have dialogues and activities like performing arts, visual arts, arts and crafts to promote moral and intellectual collaboration.
I have chosen warm colors like orange, purple and red to show passion from the artists, creators and private enterprise for the events during the festival.