Views:
The inspiration comes from 3 main components: The human nature, represented as a human contour. It doesn’t seem to resemble any race, age or gender, meaning that all human beings are ONE but different throughout the world, leading to the second component, THE WORLD ITSELF, filled with a gradient of colors suggesting diversity and festivity. The typography and art are linked together by joyful colors and vector forms. The logo has been design towards easiness of reading and message delivering.