The circles represent cultures, their inherent differences and shared similarities. It also shows communication, both inter- and trans-cultural.
Some cultures are more related to others depicted by the different colors and inner circles.
Each culture is equal, depicted by the same sizes of the circles.
A festival is an event of joy, where all individuals come together and share, shown by the circles interacting with each other.
The logo has the option to be expanded by adding the original module multiple times to show a wider variety of participants if desired.
Colors are changeable, the logo is designed to adapt to changing events and development, yet it can be kept simple.