WOOD, PAPER, CHECKMARK: design an awareness campaign for sustainable forestry

Competition Details
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PROTECT THE EARTH_APPROVED CAMPAIGN

by carlos pion
Co-authors:

THE CHALLENGE IS TO QUICKLY COMMUNICATE THE BENEFIT OF BUYING FSC CERTIFIED PRODUCTS THROUGH DIFFERENT ADVERTISIGN CHANNELS.

"THE APPROVED" AIMS TO EMPHASIZES THAT "THE WOOD AND PAPER PRODUCT THEY PURCHASE ARE SOURCED RESPONSIBLY AND LEGALLY".